evaluation of the film festival and poster

The final branding of the festival was successful as the visuals and outcomes were coherent to the core idea of the festival. The visuals used within the design pack and the logo represent the core branding of representing the issue of streaming online an piracy, with the key visual element of glitching which can be seen throughout the platforms created for the branding. The gifs made were interesting, with referencing to the Stone Twins' subtle way of advertising, with the use of dates and quotes of which promote interest and adhere to the branding and the rhythm of which they create throughout the presentation. The presentation could have been better with the problem of rushing the slides, to which missed some of the depth explanations for the branding. Also, more preparation should have been done in order to be confident in the delivery of the content, which would have added more professionalism. The final film poster created for the film 'Willy Wonka and the chocolate factory' in response to the Stone Twins' recommendation and work, effectively advertises the film with the use of a minimalistic design. The poster represents the film in a less obvious way, with the design being effective as the colours alone advertise the film.The poster was screen printed with the use of two screens, one being the words and the background and the other being the block colour, the problem occoured with the alignment of the design, with finding that it was very diffcult to not have the block square overlapping the background. With this problem, many attempts were had to deliver the most aligned design, using the mixed colours to represent the characters. The initial idea with the design was to have a set of posters, each representing the characters in the film, however with the problem that occurred with the design it meant that we didn't have time to create the posters for the other characters, which would have shown the concept thriving with more than one outcome. Overall, the group worked well, with mostly everyone contributing, each focusing on a different part of the film festival, which worked out well as the branding was consistent throughout.